Begin from Ground 0
Year 2023
Advertising / Art Direction
Completed while with Paradox Media.
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This was for a pitch submission for Xeomin.
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The project was named, Begin from Ground 0.
We wanted to take a step back to ground zero - where purity is. For this concept, we are extending an invitation for anyone out there looking to build a solid foundation for a beautiful skin as if it's gifted by Mother Nature herself.
Just like nature's pureness, Xeomin is a Pure Toxin that gives people assurance of it being safe to use.