(Projects) 
/ Campaigns
︎︎︎  A Cycle of Festive Mindfulness
︎︎︎  Begin From Ground 0
︎︎︎  Prudential MDRT Awards ’24/25
︎︎︎  Singapore Grand Prix Formula 1 (F1) 2022
︎︎︎ The Joy of Colour
︎︎︎  We Gotcha!

/ Animation and Illustration
︎︎︎  LUCIDO-L Mascot: Luvi
︎︎︎  White Ribbon: The Manosphere
/ Merchandise
︎︎︎  The Boon Lay Collective Student Production
︎︎︎  The Ladies Call 2022 Merchandise
/ Print
︎︎︎  Ambedo
︎︎︎  Canon TM Sample Print Book Cover
︎︎︎  Golden Mile Complex First Day Cover
︎︎︎  O, SH*T!
︎︎︎  Rebranding Golden Mile Complex
/ Typography
︎︎︎  Cone of the Cycad
︎︎︎  Round & Round
︎︎︎  When The Body Speaks
/ Visual Identity
︎︎︎  For The Mems
︎︎︎  KCA Brand System & 10th Anniversary Identity
(Collaborations)
︎︎︎  Vogue Magazine: Spark

© 2024 VANESSA KOH
Mark

For The Mems


Year 2026
Typography / Logo Design / Visual Identity

Completed for a private client through my freelance practice. 
___


Client
[For The Mems / FTM]












For The Mems (FTM) is a wedding content creation service capturing the candid, in-between moments that often go unseen. Designed to complement traditional wedding photography and videography, the brand focuses on preserving the laughter, chaos and little moments surrounding the day, with content delivered while the memories are still fresh.







The visual identity brings together the romance of weddings with a more candid, contemporary energy. An expressive script logotype gives the brand a sense of personality and sentimentality, contrasted with bold typography, a striking red, ivory and black palette, and photography-led layouts inspired by film and contact sheets.


I developed the visual identity for For The Mems, from the logo and core visual language to a mini brand guide that establishes clear guidelines for logo usage, colour and typography, ensuring the identity can be applied consistently as the brand grows.
Running on Cargo